Editorial & print design 🏢 Matadom France ⏱️ 4 weeks 📅 2024

Medical & home care equipment catalog — Matadom France

Editorial catalog design, technical datasheets, and home care equipment guide for healthcare partners and pharmacies

Maintien à domicile
Specialty
Paramedical equipment for seniors and patients
4 gammes clés
Core categories
Mobility, resting, hygiene, daily living
Vente & location
Services
Free setup and personalized repair services
Neopharm & officines
Network
Partner pharmacy pickup and delivery

Overview & Context

Matadom France specializes in the supply, sale, rental, and maintenance of paramedical equipment and home care solutions. In partnership with the Neopharm pharmacy network, the brand delivers comprehensive care including home installation, personalized repair services, and pharmacy pickup. This print catalog was developed as the core reference tool for healthcare professionals, pharmacies, and patients.

Strategic Goal

Matadom France needed a polished, easy-to-browse print catalog for pharmacy counters and home visits, enabling healthcare workers, caregivers, and pharmacists to quickly recommend the right medical equipment tailored to patient mobility and medical prescriptions.

Editorial & technical challenges

Organize a wide array of medical devices (height-adjustable medical beds, lift chairs, grab bars, rollators) into 4 intuitive categories with clear dimensions, weight capacities, rental options, and free installation services.

  • • Categorization into 4 key verticals: mobility, resting, hygiene, and daily living aids.
  • • Clear distinction between direct purchase and medical equipment rental options.
  • • Spotlight on key value propositions: free home installation and tailored repair service.
  • • Integration of partner pharmacy pickup pathways via the Neopharm network.

The designed publication

A clear, reassuring, and rigorously structured print catalog featuring airy layout grids, comprehensive product sheets, and service callouts highlighting setup and care pathways.

Structure

Category-driven navigation

Instant visual differentiation across mobility, resting, hygiene, and daily living solutions.

Clarté

Technical specs & ergonomics

Clear spec tables detailing adjustable heights, weight capacities, electric motor specs, and ergonomic tips.

Services

Services & pharmacy network

Dedicated spreads highlighting free home setup, personalized maintenance, and pharmacy pickup.

Field results & feedback

The print catalog became an indispensable consultation tool for Matadom France teams and Neopharm partner pharmacies, facilitating family advice and equipment recommendations for home care.

4 univers
Core categories
mobility, resting, hygiene, and daily living comfort
Pharmacies
Partner network
synergy with Neopharm pharmacies for pickup and advice