Matadom Cowork — Shared Workspace & Coworking in Marrakech
The hub for explorers and innovators: flexible commitment-free desk plans, meeting rooms, and business services on Route de Safi
Overview & Context
"Unleash your potential! The hub for explorers and innovators." Located at Résidence La Citrine on Route de Safi in Marrakech, Matadom Cowork is much more than a shared desk: it is a collaborative community designed for the well-being and productivity of freelancers, entrepreneurs, creators, and digital nomads. Workspaces are turnkey and 100% commitment-free (by the hour, half-day, day, week, or month), featuring central air conditioning, high-speed Wi-Fi, kitchen and lounge areas, dedicated lockers, and on-site assistance.
Strategic Goal
To meet the real-world needs of freelancers and remote teams in Marrakech, Matadom Cowork offers commitment-free plans starting at 20 DH per hour, a fully equipped 6-8 person meeting room, Mail-Box business address services, professional workshops, and an embedded ambient stream (Matadom Positive Radio). The website needed to structure these offerings clearly and encourage both online reservations and free discovery tour bookings.
Core objectives
Present the entire catalog of services transparently (coworking tiers, multimedia meeting room, Mail-Box business address, and entrepreneurial support) while making online bookings and free tour requests seamless.
- • Transparent presentation of the 5 coworking tiers: 1 Hour (20 DH), 1/2 Day (50 DH), 1 Day (80 DH with 5 prints), 1 Week (500 DH with 25 prints and 2h meeting room), and 1 Month (1,400 DH with 30 prints and 8h meeting room).
- • Spotlighting the 6-8 person meeting and conference room with dedicated amenities (TV screen, whiteboard, printer, high-speed Wi-Fi) and flexible rates (80 DH/h, 200 DH/half-day, 300 DH/day).
- • Highlighting complementary business services: Mail-Box business domiciliation, workshops and conferences, project advisory, and the Matadom Positive Radio web player.
- • Simplified inquiry and reservation funnels with online booking, free discovery tour requests, and precise geolocation on Route de Safi, Marrakech.
The UX & web approach
A modern, clean, and welcoming website designed to reassure visitors through transparent pricing tables without hidden fees, showcase professional amenities, and provide an interactive booking form.
Commitment-free pricing matrix
Direct comparison of the 5 coworking tiers (20 DH to 1,400 DH) detailing included perks: high-speed Wi-Fi, kitchen, locker, cleaning, and room credits.
Meeting & conference room
Showcase of the 6-8 person room equipped with TV screen, whiteboard, and printer, rentable by the hour (80 DH), half-day (200 DH), or full day (300 DH).
Mail-Box & business services
Spotlighting prestigious business address services for mail management, workshops/events hosting, and customized project guidance.
Online booking & free tour
Intuitive form allowing users to select their plan or schedule a free discovery tour, backed by direct telephone and WhatsApp contact.
Observed outcomes
The rollout of the website structured Matadom Cowork's digital front desk: remote workers and teams immediately access pricing details, explore facilities, and confirm bookings via the online form or free tour.